After almost 10 years in the making, we are excited to open the doors of our first store and flagship at 450 Dufferin St. in Toronto. As a swim and surf brand, our Flagship Store stocks a curated selection of lifestyle goods and homewares that complement the brand’s products, sourced far and near – from artisanal ceramics from the coasts of California, Scandinavian home accessories from Copenhagen, to a collection of surfboards by Whit Surf, a Nova Scotian surfboard manufacturer, and much more. The store also features our Parkdale Yacht Club capsule collection, paying homage to the neighbourhood.
To celebrate, we invited some friends and family to check out our new space. As a growing, but still small business, we are incredibly excited for this new era of the Bather brand, in many ways made possible by our friends, family, longtime supporters, and you, our customers. In a world of Wal-Marts and Amazons, it means a lot to see the support for not just our brand, but the support for local artisans and craftspeople, the environment, and the community we continue to grow.
If you haven't yet, come check out our Flagship at 450 Dufferin Street, Toronto. And in the meantime, you can take a tour of our space and our launch party below.
Photographed by Jacob Baldassi